Corporations on the Track of Startups 2022
This year, the leading study on Digital Innovation Units presents the most exciting examples of the most successful digital innovation units. Learn how Hansgrohe, MediaMarktSaturn, EnBW and Telefónica generate measurable impact with innovation labs, venture builders and startup programs.
STUDY CONTENT
Status Quo
Condensed overview of the status of digital innovation units in German-speaking countries
Best Practices
Presentation of the best Digital Innovation Units and their secrets of success
Ranking
Ranking of the best Innovation Labs, Venture Builders and Startup Programs
In focus: the key innovation vehicles
This year’s study focuses on the key innovation vehicles innovation lab, venture builder and startup program – because different paths lead to success depending on the innovation direction.
The best Digital Innovation Units
The most successful digital innovation units in each category were again honored this year with Capital’s Digital Lab Award. The award winners show that successful innovation is multi-faceted: There is no one blueprint that guarantees success. Rather, it is the ability to recognize opportunities and shape their own paths that distinguishes the best digital innovation units. Nevertheless, exciting patterns of success are emerging that can also be adapted to other contexts.
